Summary
LOS ANGELES - Pixar Animation's "Cars 2" went out this summer in 44 different languages. And every country faced the same problem when it came to dubbing the aw-shucks ramblings of one of the movie's lead characters - the country bumpkin tow truck Mater, voiced in the movie by Larry the Cable Guy.
"Mater's kind of a redneck, but that means nothing to anyone overseas because they don't have that particular vocal culture," says Rick Dempsey, senior vice president of Disney Character Voices. "So we had to figure out what region of Germany, for example, has more of an uneducated population without being offensive."See the full content of this document
Extract
Studios Try to Reduce What's Lost in Translation
Playing that fine line while lessening what's lost in translation so that movies work globally is a delicate yet increasingly important business as Hollywood relies more on international audiences to bolster profits.
Subtitles ha...See the full content of this document
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